I think this is how we know VR is here to stay:
Argentinian transmedia documentary.
Project site (yes it’s untranslated, but you can still get a sense of it).
I think this is recent. Either way its a fun way to cruise around if you’ve already got a cardboard. I found it was fun to play on highway 1
First installment of Sense of Presence.
Not quite sure if this counts as VR or AR or something else. 2 soccer teams and the refs are all wearing VR headsets and can only see the field from a shared viewpoint, which is a bird’s eye view of the field. Interesting in the way it approaches networked headsets, forced perspectives, and physical interaction / movement while using a headset.